Global Market for Aluminium Aerosol Cans Declines Slightly

Following years of continuous growth during which the production figures for the aerosol can industry raced from one record to the next, the market has now finally taken a pause for breath. AEROBAL, the International Organisation of Aluminium Aerosol Container Manufacturers, reported a small decline in production worldwide of one per cent year-on-year for the first half of 2015.

AEROBAL’s secretary general Gregor Spengler does not find the figures particularly disturbing: “After years of unabated growth it is only natural that there is consolidation in the market that can then simply lead for once to a slight decline in demand and production. If one considers the extremely difficult economic situation worldwide and the general political situation and takes the record level from last year into account at the same time, this small halt in growth is not a disaster for goodness sake.”

Demand for aluminium aerosol cans stagnated in Europe but this was not a major surprise after several years of sustained growth in a market that continues to show per capita consumption rates at record levels. Russia and the markets in Asia and South America, and in particular the BRIC countries, were unable to meet their ambitious goals. The US market also showed a weaker trend in the first half of the year; however, there are already signs for an improvement in the second half of the year.

The lion’s share of all aluminium aerosol cans produced continues to go into the market for deodorants and perfumes and the market share here is stable at 80 per cent. Compared with the previous year’s figures, there was a noticeable decline in the food sector, which was just over ten per cent. This sector did not live up to what was expected of it, particularly in Europe. However, there was a clear increase in the production figures for the pharmaceutical sector where growth was only just short of being double-digit. The markets for household and technical products also bucked the trend.

Overall, at AEROBAL, whose members account after all for over 70 per cent of global production of aluminium aerosol cans, one is nourishing quite justified hope for a quick return to the road to success. Global demand improved slightly at the beginning of the second half of the year so that it appears possible that there might even be slight growth for the whole of 2015.

The ever-smaller lot sizes being demanded increasingly from the client side are a challenge for the industry. This leads not only to increased retooling but at the same time increases the complexity of production over the whole process chain.

“I am sure that with their expertise, their modern manufacturing facilities, their flexibility and their innovative capability our members will successfully face these challenges as they have done in previous years,” says AEROBAL’s president Giorgio Aliprandi confidently. “This also applies to the increased customer interest in weight savings, the use of new alloys or the use of recycled materials. Our World Aluminium Aerosol Can Award demonstrates what remarkable solutions AEROBAL companies have already developed here.

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